Effective organizations know that the vision of an organization does not belong to a single leader
Transformative leaders must be able to communicate the vision to others in a way that makes the benefits of change clear so as to overcome the fear of change. How the change will improve the business and how those improvements will benefit employees. An effective vision should:
- Describe a desirable future that people will be happy to have and create
- Be compelling, so much better than the current state that they will gladly undertake the effort and sacrifice as necessary to attain it.
- Be realistic and within grasp
- Limit itself to a manageable and coherent set of objectives and goals
- Be flexible, to adapt to changing circumstances
- Be easy to communicate at all levels of the business including internal and external.
President John F. Kennedy asserted,
“There are risks and costs to
a program of action, but they are far less than the long-range
risks and costs of comfortable inaction.”
Vital to this vision of organizational effectiveness is the recognition that this is more than a simple implementation of various techniques; it is about transforming the organizational culture by leading the human value stream. With this understanding and a firm appreciation of the scope of the transformation, leadership can begin to articulate the message through various communication methods that are meaningful to each team member. This is combined with defining how individually each member will be affected and how their behavior can affect the future of the organization.
Organizations prosper as a result of the leader's
ability to embody and communicate a vision.
As a leader, you must know where you are
going and to state it clearly, concisely and
care passionately about the vision
Effective organizations know that the vision of an organization does not belong to a single leader. A clear vision of the future must be shared by the entire organization becoming a powerful magnet drawing together all the resources, skills, and abilities of the total organization. Vision comes to leaders who see, and a shared vision occurs when the collective vision aligns toward a compelling and agreed upon future. Effective leaders create clarity around the key cultural beliefs that need to shift while fostering the transition while increasing the likelihood of delivering desired results
